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Grow your PEO – Enroll at StaffMarket
If you are ready to grow your PEO, you need StaffMarket. Since 1999 we have helped over 20,000 businesses evaluate their best PEO options. We believe strongly that Professional Employer Organizations are the key to the efficient operation of small businesses in the USA and are proud to help clients find the best PEO fit for their companies. The pace of regulation and rule requirements for employers is growing annually and PEOs can offer critical relief. If your PEO can help with that we want to talk with you.
Every PEO needs to identify a niche and build a product and service platform to serve a particular segment of the small business market. Today there are hundreds of PEOs in the USA but not a single one that can service all types of small business in every state. If you have been in the PEO industry very long you know that each prospective client poses a unique opportunity and risk. So how will your PEO efficiently find clients who fit your PEOs acceptance criteria? That’s where we come in. A three person drywall installer in Utah is not a good fit for a white collar focused PEO in New York, or vice versa.
PEO prospect qualification
A key to successfully building your PEO is to qualify prospects based on your PEOs target markets and your PEO’s underwriting criteria. At StaffMarket we qualify each prospective client to ensure they match your target market segment and meet your insurance underwriting criteria. This saves both you and our small business client’s time with pursing relationships that are not going to work out.
StaffMarket enrollment - Things we need to know
To register with StaffMarket we will ask you to complete our profile form that captures information about your PEOs in terms of:
Geography
The states and metro areas where your PEO is licensed and can provide work comp and health insurance coverage.
Risk
The types of businesses you can cover for workers’ compensation insurance. We track at the NAICS code level to identify any business types excluded by your workers comp policies. We automatically filter potential PEO business clients based on your excluded business types.
Services
The types of services you offer filter potential PEO business clients for services like payroll, cost reporting, time data collection, and online HRIS systems access.
Employee Benefits
The types of health insurance plans and supplemental benefits plans you offer to clients and the locations and terms of those offerings.
HR
What types if Human Resources services you offer clients and how you charge for those services. Things like employee handbooks and employee/employer dispute resolution , recruiting, etc.
Profiling your PEO allows StaffMarket and thousands of business to quickly identify your PEO as a potential business partner client.
Our process - data makes the difference
At StaffMarket our goal is to always bring multiple PEO options to the table for potential PEO business clients. When our system determines that a potential PEO business client is a match, the client will place your PEO in consideration for your PEO to prepare a quote/proposal. Each client will review your website, client reviews, client retention ratings and other criteria to determine if they would like invite you to quote their business. If the client approves contact with your PEO, you will be notified by StaffMarket and will have access the client’s requirements and underwriting data. Through our system you will have the ability to open a dialog with the prospect and prepare and present your proposal to the client.
Market competition with other PEOs
While there are hundreds of PEOs across the USA participating at StaffMarket, in practice there are only a handful that are a really good fit for any particular business client. By doing a “deep dive” on the client’s true needs and underwriting we can filter the PEO playing field down quickly. This ensures that your PEO is not wasting time chasing opportunities that are not a good fit for your PEO. In addition, most prospective clients do not have the time or willingness to work with more than a few PEOs in making their selection.
Every PEO at StaffMarket has the same opportunity to pursue prospective business clients provided the PEO is a match for the client. We do not make the final decision about engaging your PEO… the potential client does. Our job is simply to provide you with a level playing field and the opportunity for a new client. We do not and will not accept any compensation to promote one PEO over another. Don’t even ask. If your PEO becomes non-responsive to our communications or we have reason to believe your PEO is not meeting its statutory obligations we will terminate your account and you will no longer be enrolled at StaffMarket.
PEO Ratings and Reviews
StaffMarket shares ratings and reviews of your PEO with potential PEO business clients when they are determining the short-list of PEOs they want to consider in their PEO search. Ratings and reviews for your PEO are from surveys we send to business clients who have selected your PEO through StaffMarket. We do not allow ratings and reviews from any other parties. If you have a poor review that you would like to address, contact us and we will allow your PEO the opportunity to respond to the poor review.
Your proposal pricing
StaffMarket does not dictate anything regarding your proposal pricing to the potential PEO business client. The price for your services is between you and the potential business client. Multiple PEOs will be competing for the account so that should be a consideration when preparing your pricing.
StaffMarket has multiple payment plans available. Contact us for details.
Items for PEO enrollment at StaffMarket
Let’s get started, contact us
Call our president, Jim Hamilton at 941-750-9750 x 202 to explore how we can help grow your PEO.